2. The Problem: Barriers for Investors in Crypto

As the influence of token issuance schemes grows more rampant, participants in the Crypto market urgently need to simplify, separate fact from fiction, and break down information barriers. SoSoValue was created specifically to address this challenge faced by every Crypto investor.

On January 10, 2024, the approval of the Bitcoin spot ETF marked a pivotal point in the Crypto market, representing a shift from quantity to quality.On November 7, 2024, Trump’s election victory acted as a catalyst, accelerating Crypto's transition from a niche to the mainstream.

The collision and fusion of traditional finance with Crypto has drawn a massive influx of investors from diverse regions and backgrounds, rapidly accelerating market growth. Meanwhile, the information gap continues to widen in the explosive flow of data, with an ever-increasing number of new concepts emerging daily.

These are the three core issues currently facing the market:

  1. Information Gap Investors are unable to access comprehensive and rich information, as it is fragmented across different circles, with no effective integration or dissemination. This makes it difficult to form a well-rounded perspective when making investment decisions.

  2. Absence of Simple and Reliable Passive Investing Investors lack an easy and trustworthy way to gain broad exposure to the crypto market’s growth. Unlike traditional finance, where index funds provide simple and effective participation in the overall market, crypto investors are forced to chase individual tokens, facing excessive volatility, high risks, and the challenge of building diversified portfolios on their own.

  3. Inefficient On-chain Investment Infrastructure Active investors face structural barriers when executing trades or managing portfolios. AMM-based DEXs suffer from slippage and capital inefficiency, while liquidity is shallow and fragmented. Cross-chain operations further add complexity and hidden costs, preventing professional-grade trading and sustainable participation.

In the Crypto world, if we follow traditional financial investment standards, a rational investment decision requires the use of at least 10 different tools. Moreover, constructing and managing a Crypto portfolio involves handling assets across multiple chains and channels, which introduces significant costs and risks that are often difficult to quantify. The most fundamental and crucial elements for investors: information, investment products, and trading infrastructure should be clean, transparent, and accessible, much like water and air in the real world. Yet today’s Crypto investors often face the opposite: noise, inefficiency, and fragmentation.

SoSoValue aims to become the trusted platform and home for every Crypto investor, delivering not only a unified information hub, but also transparent index products and a high-performance on-chain trading infrastructure through SoSoValue Terminal, SoSoValue Indexes (SSI), SoDEX, and ValueChain.

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